Contextual event test with chatbot
Iron Horse Bicycle Race, Colorado Goal: To give participants contextual information about the race, dining and getting around town. We were able to send push notifications about the weather and if the race was still on. And notification of who won the race.
71 Users (final count) with top area code 970 having 20 users, followed by area code 505 with 17 users and overall 29 unique area codes involved
528 interactions with Chatbot May 18 – May 25 (schedule checking most popular followed by dining and then maps, parking, ATM, etc.)
Push Notifications: Six push notifications (SMS message sent from Louigi to all Iron Horse registrants): Weather updates, evenings dining update, race updates, race winners,time trial links to coffee houses, orchestrated list